As Next-Gen Approaches, Ubisoft Feels It's a "Good Moment" to Invest in New IP

As Next-Gen Approaches, Ubisoft Feels It's a "Good Moment" to Invest in New IP

Time to find what will define the next gen.

Ubisoft is pretty well known for its long-running series, like Assassin's Creed or Far Cry. But in a recent interview, Ubisoft's executive director of EMEA Alain Corre indicated the time is ripe for new properties.

In an interview with MCV, Corre says "freedom is fantastic" about the company's separation from Vivendi. Now, Corre feels, is a good time to look at what new games Ubisoft could create.

"We cherish our fans that are following our brands like Assassin's Creed or Ghost Recon going forward, but we feel that it's also a good moment now to go onto investing in new IPs," Corre says. "There are lots of new technologies appearing; PC is still developing fast, there are new consoles coming next year, the streaming technology is there, cross-play is also something that will excite players, so we feel it's the right time to create new genres, and new IPs for us. After all, if the sun can shine on these ones, we'll have them for a long time to come."

While the Tom Clancy and Assassin's Creed games have been big this generation, other new pillars have formed for Ubisoft. Watch Dogs is headed strong into a third game this generation, and Gods and Monsters already sounds impressive on paper.

Ubisoft is looking ahead, with a few more games still set to launch by the end of fiscal 2019. With its newfound freedom, Ubisoft is looking to expand out and explore new games. That's pretty exciting when you consider all the talent that's been picked up at various Ubisoft studios over the last year or so. As Corre notes, there are new consoles just around the corner. Now's the time to take some chances that might define the next-gen look of Ubisoft.

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Eric Van Allen

News Editor

Eric is a writer and Texan. He's a former contributor to sites including Compete, Polygon, Waypoint, and the Washington Post. He loves competitive games, live music, and travel.

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