Borderlands 3 is the Fastest-Selling 2K Game Ever

Borderlands 3 is the Fastest-Selling 2K Game Ever

Looks like Borderlands is back.

It was a long time between Borderlands 3 and its predecessor, but it seems like the wait paid off. 2K announced today that Borderlands 3 is the fastest-selling game in the publisher's history, setting several records during its launch window.

In a press release from 2K, the company announced that 50% more players purchased Borderlands 3 in the first five days of launch versus its predecessor, Borderlands 2. It's made Borderlands 3 the fastest-selling game in 2K history, as well as the highest-selling PC game for 2K in a five-day window. Additionally, more than 70% of people purchased the game digitally in that five-day window, and 2K says the Borderlands franchise has now generated more than $1 billion in net bookings.

Borderlands 3 has done a pretty good job of launching the franchise back to the front of the loot-shooter pack. Though it's a lot more of the same Borderlands you'd expect, it seems that's what some people are looking for. That doesn't mean Gearbox's gun-stravaganza hasn't adapted to the times, though; there are already limited time events planned for post-launch.

As players start to wrap up the campaign and dive into the endgame of this new Borderlands, it looks like from the outset, Borderlands 3 has been a pretty big financial success. This could mean a lot for Gearbox and 2K moving forward, though I can only hope the next step entails reviving Tales from the Borderlands in some form.

If you're hunting for vaults across Pandora and other planets, be sure to check out our guides section for Borderlands 3, including a list of all those handy Shift codes.

Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. See our terms & conditions.

Eric Van Allen

News Editor

Eric is a writer and Texan. He's a former contributor to sites including Compete, Polygon, Waypoint, and the Washington Post. He loves competitive games, live music, and travel.

In other news

Halo 3 Gets New Armor in the Master Chief Collection, But Many Aren't Happy About It

The new additions look out of place to many, but 343 says a toggle option is being explored.

NPD: PS5 Sets New US Console Launch Records While Switch Holds Strong

A strong debut for Sony hasn't stopped Switches from flying off shelves.

The Last of Us Part 2 Takes Home Top Prize at The Game Awards: Here Are All the Winners

Hades, Final Fantasy 7 Remake, and Among Us did get some well-earned love too.

Perfect Dark Revival Unveiled at The Game Awards

Joanna's back in a new story conceived by The Initiative.

Need help?

Call of Duty Modern Warfare Weapons Tier List

Here's our guide compiling the Call of Duty Modern Warfare 2019 weapons list, including all weapon unlock levels, and more.

Borderlands 3 Shift Codes List (August 2020)

All the info you need on getting and redeeming SHiFT Codes in Borderlands 3, plus how to get Golden Keys to earn loot.

Destiny 2 Xenophage Quest - How to Get the New Xenophage Machine Gun

This is how to complete the Destiny 2 Xenophage quest, including all puzzles, and more.

Apex Legends Wattson - Abilities, Skins, How to Win With Wattson Apex Legends

This is our guide to Wattson in Apex Legends, featuring all her legendary skins, new abilities, tips, and more.