
Report: EA and the NFL Will Extend Their Madden Partnership to 2025
Voting on the deal takes place tomorrow.
We have good news if you're a fan of EA's Madden NFL series. Tomorrow, EA and the National Football League are expected to agree to a multi-year partnership deal, extending their current arrangement through to 2025.
The report comes from Sports Business Daily (via GamesIndustry.biz), who reveal that voting on the partnership deal is taking place tomorrow on May 27. The deal is expected to go through, meaning EA and the NFL will continue making NFL games until at least 2025.
The deal between EA and the NFL includes simulation games, non-exclusive rights to arcade-style games, and also "additional embedded companion apps/modes," according to the report. One source told Sports Business Daily that the deal could potentially be extended to 2026, providing "certain revenue goals" are achieved. It's not clear at this time exactly what these revenue goals that the NFL has outlined are.
Over on Twitter, Sports Illustrated's Albert Breer noted that this deal could take us right up to Madden 27. To put this in perspective, Madden 21 is releasing later this year, likely in August, before the 2020/21 NFL season kicks off in September.
Right now we know relatively little about Madden 21, but we can pretty safely assume it'll be releasing in August 2020, as per Madden's typical annual release schedule. Later this year, EA's latest game will be coming to the PlayStation 5 and Xbox Series X. It seems Lamar Jackson of the Baltimore Ravens will be the cover star of the game, according to a slip up on Twitter.
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