
Labo Adds Nearly $1.4 Billion in Value for Nintendo
Regardless of how you feel, the markets are pretty bullish on cardboard.
Love it or hate it, it's safe to say nobody predicted Nintendo Labo. The Kyoto company's line of cardboard-based DIY toys have taken the internet by storm. While online reactions are still pretty varied, the financial sector has spoken in favor of Labo to the tune of an extra $1.4 billion added to Nintendo's value.
Nintendo's worth jumped by an additional 2.4 percent, which roughly translates to $1.4 billion in value. That's on top of the incredible success the Switch has added to Nintendo's value since the hybrid console was announced last year. This marks a seven-week high for the company.
According to a report by the Financial Times, analyst David Gibson called Labo "exactly the kind of crazy idea that Nintendo are known for which we believe will help expand the company's audience." Gibson predicts that Labo will move between 1-2 million units, which would be about $45-$90 million in profits.
Nintendo Labo is a surprising venture for the company. Part DIY toycraft, part Nintendo Switch peripheral, Labo combines the two in a unique, and very Nintendo-like fashion. Two sets will go on sale on April 20, the Variety Kit which will retail at $69.99 and the Robo Kit which will be priced at $79.99.
Related articles
PlayStation 5 Update Lets You Know If You're About to Play the PS4 Version of Game
Check yourself before you last-gen yourself.
1
Stardew Valley Just Got Beaches, Fish Tanks, Swimming Ducks, and a Whole Lot More
Nearly five years on, Eric "ConcernedApe" Barone just pushed what he says is Stardew's "biggest update yet."
2
Alien: Isolation Is Free on Epic and Just As Good as It Was in 2014
Get the motion tracker and don't go in the vents.
Shigeru Miyamoto Expresses Confidence in the Younger Generation of Nintendo
The legendary creator says the spirit will stay alive.
5
You may also like
USgamer Staff Past and Present Say Goodbye
End of an era.
25
Press Start to Continue
A look back on what we tried to accomplish at USgamer, and the work still to be done.
66
Mat's Farewell | The Truth Has Not Vanished Into Darkness
This isn't the real ending, is it? Can't be.
8
Eric's Farewell | Off to Find a New Challenger
It's time for us to move on, but we'll carry USG with us wherever we go.
8
Newsletter
Subscribe to our weekly newsletters
Get the best of USG in your inbox by subscribing to our newsletters.