While they may both sell consoles, Microsoft and Sony have still found common ground in the development of cloud tech for streaming games. In a recent interview, Microsoft CEO Satya Nadella says the whole partnership between the two hardware giants was Sony's doing.
Speaking to Fortune, Nadella says, "It's all driven by Sony. They looked at who are all their partners that they can trust." Following up on what Sony trusts about Microsoft, Nadella pointed at the potential for mutual success.
"Basically and fundamentally the fact that we have a business model in the areas that they're partnering with us, where we're dependent on their success," Nadella told Fortune. "So we will do the best job for them, whether it's in cloud or whether it's in A.I. or what have you, in order to make sure that Sony can succeed with their own IP creation."
Both companies, along with reportedly Nintendo, are using Azure to explore the potential for cloud gaming. It can be seen as the next great frontier for games, and with companies like Google moving into the space with its Stadia platform, there's more reason than ever for Microsoft and Sony to partner together.
In response to Google's venture into gaming with its streaming service, Nadella says Microsoft's point of view is to put people at the center. Devices shouldn't be the limiting factor. "Even in gaming, I may start on a phone; I may go to a console; I may end up on a PC—but your game catalog should be available," Nadella says. "Your friends you play with should be there, wherever you're playing."
Where cloud gaming goes, how and to what devices are all part of what Microsoft and Sony are trying to figure out. Solutions like xCloud seem like the way forward, but we still have our questions about how a streaming future plays out across an entire continent. We'll likely see what answers they have as more gets unveiled about the next generation of consoles.