I remember in the early aughts, Toronto tried to nab the 2008 Olympics without success. I'll tell you right now why we lost that one: We didn't have Pikachu as our official representative when we pitched the city for the event.
Japan knows how it's done. The country is using Pikachu to promote the City of Osaka as a potential host city for the 2025 Expo. Japan's Foreign Minister, Taro Kono, tweeted a pic of himself bestowing the new honor upon Pikachu yesterday.
Also pictured: An ambassador Hello Kitty with unsettling spider-legs.
I have appointed Pikachu and Hello Kitty as Ambassador to promote the City of Osaka for the 2025 Expo host city. pic.twitter.com/mCkiCl5T5j— KONO Taro (@konotaromp) November 29, 2017
The Bureau International des Expositions (BIE) chooses a host city for the Expo every five years. Dubai is next up in 2020, and Japan is competing against Azerbaijan, France, and Russia for 2025. None of those countries are represented by Pokémon.
I see why Japan chose Pikachu as its representative. He's a powerful little rodent, and he's still in excellent health after 20 years of vigorous activity. That said, he might be pushing himself too hard after that deflation incident last summer. None of us are invincible, Pikachu.