Sega Acquires Endless Space Dev, Strengthens Strategy Stable

Sega Acquires Endless Space Dev, Strengthens Strategy Stable

Amplitude Studios joins Creative Assembly and Relic Entertainment under the Sega banner.

Sega has announced the acquisition of Endless Space and Endless Legend developer Amplitude Studios. Sega purchased all shares in Amplitude Studios on July 1, in order to "further strengthen its PC game portfolio". Amplitude has previously released Endless Space, Endless Legend, and Dungeon of the Endless on PC, with the upcoming Endless Space 2 still being in development.

"To have the opportunity to add a studio with the growing reputation of Amplitude's, to the Sega family, is an exciting one and reinforces Sega Europe's position as a market leader in publishing high quality PC games" said Sega Europe president Jurgen Post. "Culturally, Amplitude are a fantastic fit for the business as they not only produce great games, but also have a proven track record in listening to their fans and directly involving them in the ongoing development of their games through their Games2Gether system."

Amplitude founders Mathieu Girard and Romain de Waubert de Genlis agreed to the acquisition because they grew tired of handling the additional aspects of game publishing outside of development.

"What we want to do is to focus on making games; that is why we created Amplitude," wrote the founders in a post on their official blog. "But with the pressure on sales and marketing we found that more and more time was dedicated to everything else – everything that we didn't have the size and scale to deal with. So we decided to look for the best partner we could to protect us from these distractions so that game development did not become a chore, but remained a passion."

Amplitude Studios joins two other premier strategy game developers, Creative Assembly and Relic Entertainment, under the Sega Europe banner. Creative Assembly has been the studio behind the Total War franchise, including the recently-released Total War: Warhammer. Relic Entertainment is the developer of the Warhammer: Dawn of War titles and the Company of Heroes games.

"Of course you could wonder, 'Why Sega?' If you were to ask just Mathieu and I, we could easily answer with the words 'Creative Assembly and Relic!' because we are HUGE fans of their games. The opportunity to join them is incredible for us, a real dream come true," added Girard and de Genlis.

"We really love the way they leave a lot of autonomy to their studios, if the game is bad it will be on us, not them. Thanks to them we can now focus on making games, not selling them," said de Genlis in response to a fan's question.

For a publisher that could be seen as struggling since its heyday, Sega has been making solid moves. PC strategy still has studios like Firaxis Games and publishers like Paradox and Stardock in its corner, but it's undeniable that Sega Europe has slowly acquired some of the best in the business. According to the press release, Sega intends to let Amplitude continue to make strategy titles, including 4X games, and hopes to add the studio's knowledge to its overall development efforts.

I'm rather excited, because while I haven't messed with Endless Space, Endless Legend is an absolutely amazing game and Dungeon of the Endless was a great deal of fun. Sega Europe has done right by Creative Assembly and Relic so far, and I'm hoping that trend continues with Amplitude.

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Mike Williams

Reviews Editor

M.H. Williams is new to the journalism game, but he's been a gamer since the NES first graced American shores. Third-person action-adventure games are his personal poison: Uncharted, Infamous, and Assassin's Creed just to name a few. If you see him around a convention, he's not hard to spot: Black guy, glasses, and a tie.

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