Super Mario Odyssey Sells 2 Million Copies In 3 Days

Super Mario Odyssey Sells 2 Million Copies In 3 Days

Mario's newest journey is off to a good start.

Earlier today, Nintendo released its financial earnings report for the six-month period ended on September 30, 2017. It was a great report for the company. Now Nintendo has released its earnings presentation materials, giving us a bit of additional detail on that success.

Tucked towards the tail end of the presentation is information about how well Super Mario Odyssey has done since its launch last week. According to Nintendo president Tatsumi Kimishima, Mario's latest is off to a great start.

"While about 7 million units of Nintendo Switch hardware have been delivered into the hands of our consumers around the world, we estimate that the global sellthrough of Super Mario Odyssey has already exceeded 2 million units in just its first 3 days. The holiday sales season will soon go into full swing, and we plan to make more Nintendo Switch systems available in the market," said Kimishima.

There were other interesting tidbits about Switch console use and demographics in the presentation. The system has two operating modes, Docked and Undocked. Apparently, around 18 percent of people play primarily in Docked mode, 30 percent play primarily in Undocked mode, and the rest play in both modes equally.

In an email survey of users with Nintendo Accounts and Nintendo Switch (US only), the demographics definitely skewed older and male. For Nintendo, this is seen as another area of growth for the Switch.

"As you can see, purchases are primarily made by male consumers in their 20s and early 30s. The results also show good interest among consumers in the 10 to 19 age range. This lets us look forward to future growth in our consumer base," said Kimishima. "Having a broader consumer base will make it even easier for software publishers to do business. Based on the data at hand, we can see that the growth of our appeal among children and female consumers is beginning, more so for the Japanese market than for the US and European markets."

It's likely that the demographics skewing older is what Pokemon Company CEO Tsunekazu Ishihara was referring to when he said "there needs to be one more step to attract a wider audience," in regards to the Switch. For the system to continue its growth, it has to appeal and sell to many demographic groups.

Of course, if any game is going to help the system take that additional step, Super Mario Odyssey is probably it. We'll see how Nintendo does heading into the holiday shopping season.

Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. See our terms & conditions.

Mike Williams

Reviews Editor

M.H. Williams is new to the journalism game, but he's been a gamer since the NES first graced American shores. Third-person action-adventure games are his personal poison: Uncharted, Infamous, and Assassin's Creed just to name a few. If you see him around a convention, he's not hard to spot: Black guy, glasses, and a tie.

Related articles

Epic's Beef With Apple and Google Finally Erupted This Week

THIS WEEK IN BUSINESS | Epic Games takes on Apple and Google while Microsoft and Facebook wait to pounce, and Halo Infinite's delay shakes console launch plans.

Spelunky 2's PC Release Should Be "No Later Than a Few Weeks" After Its PS4 Launch

Derek Yu says it just needs some extra time to make sure it runs well.

What to Watch at SGDQ 2020: Zelda Dogs, Blindfolded Smash Bros. And More

The runner will be blindfolded obviously, not the Smash Brothers.

Don't Get Your Hopes up for a Scott Pilgrim Game Comeback… but Maybe Do

The long-delisted title has Bryan Lee O'Malley, Edgar Wright, and more pulling for its return.

You may also like

What's Your Favorite Video Game Demo?

COMMUNITY QUESTION | While we're not doing combos in the warehouse, let's chat about some great game demos.

Fortnite Is Huge on iOS, Android Not So Much

Epic's Apple-focused crusade makes more sense in light of Fortnite's comparatively tiny Android revenue.

Apex Legends's Rampart Comes With a Huge Turret Gun in Season 6

And the World's Edge is getting a facelift.