Super Mario Odyssey Sells 2 Million Copies In 3 Days

Super Mario Odyssey Sells 2 Million Copies In 3 Days

Mario's newest journey is off to a good start.

Earlier today, Nintendo released its financial earnings report for the six-month period ended on September 30, 2017. It was a great report for the company. Now Nintendo has released its earnings presentation materials, giving us a bit of additional detail on that success.

Tucked towards the tail end of the presentation is information about how well Super Mario Odyssey has done since its launch last week. According to Nintendo president Tatsumi Kimishima, Mario's latest is off to a great start.

"While about 7 million units of Nintendo Switch hardware have been delivered into the hands of our consumers around the world, we estimate that the global sellthrough of Super Mario Odyssey has already exceeded 2 million units in just its first 3 days. The holiday sales season will soon go into full swing, and we plan to make more Nintendo Switch systems available in the market," said Kimishima.

There were other interesting tidbits about Switch console use and demographics in the presentation. The system has two operating modes, Docked and Undocked. Apparently, around 18 percent of people play primarily in Docked mode, 30 percent play primarily in Undocked mode, and the rest play in both modes equally.

In an email survey of users with Nintendo Accounts and Nintendo Switch (US only), the demographics definitely skewed older and male. For Nintendo, this is seen as another area of growth for the Switch.

"As you can see, purchases are primarily made by male consumers in their 20s and early 30s. The results also show good interest among consumers in the 10 to 19 age range. This lets us look forward to future growth in our consumer base," said Kimishima. "Having a broader consumer base will make it even easier for software publishers to do business. Based on the data at hand, we can see that the growth of our appeal among children and female consumers is beginning, more so for the Japanese market than for the US and European markets."

It's likely that the demographics skewing older is what Pokemon Company CEO Tsunekazu Ishihara was referring to when he said "there needs to be one more step to attract a wider audience," in regards to the Switch. For the system to continue its growth, it has to appeal and sell to many demographic groups.

Of course, if any game is going to help the system take that additional step, Super Mario Odyssey is probably it. We'll see how Nintendo does heading into the holiday shopping season.

Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. See our terms & conditions.

Mike Williams

Reviews Editor

M.H. Williams is new to the journalism game, but he's been a gamer since the NES first graced American shores. Third-person action-adventure games are his personal poison: Uncharted, Infamous, and Assassin's Creed just to name a few. If you see him around a convention, he's not hard to spot: Black guy, glasses, and a tie.

Related articles

Bloodborne Remaster Rumors Gain Traction, But Don't Quite Match Bluepoint's Previous Comments

Past statements from Bluepoint may dampen excitement for today's big rumors.

EA Play Is the Latest Event to Get Delayed

Another one week delay for a not-E3 2020 event.

The Video Game Industry Hits a Breaking Point

THIS WEEK IN BUSINESS | Big game companies across the industry finally started using their voices to say something this week.

Summer Games Done Quick Goes All-Online Due to COVID-19

The charity speedrunning event is sticking to its dates in August, though.

You may also like

Destiny 2 Is Sending off the Season of the Worthy With an Almighty Bang

Or at least, that's what will happen if Rasputin has the goods.

Command & Conquer Remastered Collection Review: Let's Rock

Still hell marching after all these years.

The Guerrilla Collective Delays Its Digital Festival, Plans Show to Highlight Black Voices

The three day event has been pushed back, but there will be a new stream on Sunday.

Call of Duty Adds In-Game Black Lives Matter Messages

A new statement appears in both Modern Warfare and Warzone.