Ubisoft Will No Longer Make Toys for Starlink: Battle for Atlas

Ubisoft Will No Longer Make Toys for Starlink: Battle for Atlas

These toys won't come to life.

Ubisoft dipped into the toys-to-life genre last year with Starlink: Battle for Atlas. Unfortunately, the physical component of Starlink didn't seem to have panned out, as Ubisoft announced it will no longer be shipping physical toys for the game.

Toys-to-life games are hybrid games that combine physical toys with digital games. Players can purchase real toys and transfer their data into a game, purchasing expansions in the form of physical toy sets. Think Nintendo amiibo, but more in-depth.

In a blog post talking about Starlink's future updates, Ubisoft announced that while there will be new spaceships, weapons, and pilots, they will be digital only. The toy aspect of Starlink has been phased out.

"Despite the immense and continuous support from our players, the sales for Starlink: Battle for Atlas fell below expectations. Consequently, we recently made the decision to not release any additional physical toys for the Spring update and in the future."

Starlink is just the latest toys-to-life game to hit rocky times. Prior to this, Disney tried its hand at the toys-to-life genre with Disney Infinity. But Infinity and its developer was shut down after two games and hundreds of toys.

In Starlink, players can attach special mounts to their controllers and swap in any combination of pilot, ship, and customizable ship parts. That same combination of toys will then manifest in the digital world of Starlink. At launch, a base set of toys that included a pilot, ship, and weapon cost $25. A whole set could cost as much as $280, but a digital-only version that includes all the ships and pilots was also available for $80.

You can still play Starlink: Battle for Atlas as a digital-only game. The Switch version is even secretly a great Star Fox game. So if you're interested in space flight combat, Starlink itself isn't going anywhere. Just the toys.

Sometimes we include links to online retail stores. If you click on one and make a purchase we may receive a small commission. See our terms & conditions.

Matt Kim

News Editor

Matt Kim is a former freelance writer who's covered video games and digital media. He likes video games as spectacle and is easily distracted by bright lights or clever bits of dialogue. He also once wrote about personal finance, but that's neither here nor there.

In other news

Control: Ultimate Edition Confirms PS5 and Xbox Series S/X Dates and Ray Tracing Toggle

If you were hoping for the highest of high-end performance… dream on, Faden.

The SNES Can Do Ray Tracing Thanks to a Homebrew “SuperRT” Chip

Ben Carter's chip design makes real-time lighting and reflections possible on a 30-year-old console.

Xbox Is Hosting a Space Jam Game Jam Design Contest

We got a real (game) jam goin' now.

Need help?

Apex Legends Vaults - Where to Find the Vaults and How to Open Them

Need to know how to find a Vault Key in Apex Legends to open one of the three vaults? We've got you covered.

Gears 5 Collectibles - How to Find All Collectible Locations

Here's our guide to the Gears 5 collectible locations, including Act 1, Act 2, Act 3, and Act 4 collectibles.

Devil May Cry 5 Devil Breakers - Devil Breaker Arm Abilities in Devil May Cry 5

Here's our complete breakdown of every Devil Breaker arm ability for Nero in Devil May Cry 5.

Sekiro Tips - How to Beat Every Boss and Survive in Sekiro Shadows Die Twice

This is our complete beginner's guide to surviving Sekiro: Shadows Die Twice, including a list of essential tips and tricks.