With Reconstruction Complete, Starbreeze is Pinning Its Future on Payday

With Reconstruction Complete, Starbreeze is Pinning Its Future on Payday

After a tough year for the publisher, Payday seems like its best bet.

Publisher Starbreeze has been on some hard times following massive layoffs, dwindling sales, and its office being raided by the local authorities. Today, the company announced it has completed its reconstruction process, and is looking to one of its most well-known franchises for the future.

Starbreeze, along with five subsidiaries, started reconstruction in December 2018 due to a "shortage of liquidity." A month earlier, lower-than-expected sales were reported for Overkill's The Walking Dead, one of the publisher's games, leading the company to take cost-cutting measures.

In the time since, Starbreeze went through massive layoffs in order to become profitable. It also re-evaluated its business model for the popular co-op heist game Payday 2, reopening development and scrapping its previously forever-free DLC model in favor of paid content drops. The idea was, as Starbreeze CEO Mikael Nermark put it at the time, to get support for more Payday content.

Now, it seems like that might actually become a reality. In Starbreeze's press release confirming the reconstruction has finished, it noted a desire to develop more Payday games, with one possibly coming sooner than you might think.

"We have also succeeded in positioning the company in a situation where we can look forward to the future and focus on our core business—to develop games within the Payday franchise," Nermark says. Together with all our employees, I look forward to reaching a publishing agreement for Payday during the first half of 2020 via the ongoing dialogues we're currently in, and to develop the game into a worthy sequel to the series together with a respected partner."

Nermark says its "most important brand has great potential to provide the company with a stable foundation for decades to come," so it sounds like the chips are all going on Payday. The co-op FPS was certainly popular when it launched, and hopefully for Starbreeze, it can rekindle some of that flame to avoid further financial woes.

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Eric Van Allen

News Editor

Eric is a writer and Texan. He's a former contributor to sites including Compete, Polygon, Waypoint, and the Washington Post. He loves competitive games, live music, and travel.

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