Brendan Sinclair

North American Editor

Brendan joined GamesIndustry International in 2012. Based in Toronto, Ontario, he was previously senior news editor at CBS-owned GameSpot in the US.

@BrendanSinclair

Latest Articles

The Pride Flag in Marvel's Spider-Man is a Small Gesture That's Made a Large Impact

THIS WEEK IN BUSINESS | Pride flags in Marvel's Spider-Man, edits to Yakuza re-releases, and an Ion Fury backtrack show publisher actions speaking louder than words

"There is a Benefit for Lying [About Loot Boxes]"

THIS WEEK IN BUSINESS | The industry, academics, and watchdogs weigh in on the loot box debate for the FTC in a week full of big issues.

Groundhog Day "as a Narrative Metroidvania"

THIS WEEK IN BUSINESS | The industry gets stuck in a moment it can't get out of as time loop games have their moment in the sun and writers wrestle with messages in their games.

The Pride Flag in Marvel's Spider-Man is a Small Gesture That's Made a Large Impact

THIS WEEK IN BUSINESS | Pride flags in Marvel's Spider-Man, edits to Yakuza re-releases, and an Ion Fury backtrack show publisher actions speaking louder than words

"There is a Benefit for Lying [About Loot Boxes]"

THIS WEEK IN BUSINESS | The industry, academics, and watchdogs weigh in on the loot box debate for the FTC in a week full of big issues.

Groundhog Day "as a Narrative Metroidvania"

THIS WEEK IN BUSINESS | The industry gets stuck in a moment it can't get out of as time loop games have their moment in the sun and writers wrestle with messages in their games.

"The Audience Is Absolutely Ruthless... They Don't Care How Many People Died Making the Product"

THIS WEEK IN BUSINESS | Everything feeds into everything else. It's all connected, man.

"Eventually, All of Our Games Will Be Safely in the Cloud Too and We'll Feel Great About It"

THIS WEEK IN BUSINESS | Google responds to legitimate concerns about Stadia by talking to would-be customers like they are toddlers.

The Wii U And 3DS Both Have The Same Number Of Upcoming Games... One

THIS WEEK IN BUSINESS | Nintendo sticks to its traditions of focusing on families and pretending its older hardware is still viable.

It's Been a Week of Euphemisms, Mistranslations, and Disingenuous Spin in the Video Game Industry

THIS WEEK IN BUSINESS | The industry trades in gameplay for wordplay and we get a week full of misrepresentations and misunderstandings

"I Think Some Companies Point at Fortnite as Sort of an Excuse for Why Their Titles Didn't Do Well"

THIS WEEK IN BUSINESS | The industry is in tremendous upheaval as console rivals bury the ax and streaming threatens to disrupt the market.

"The Move to Streaming Is Upon Us"

THIS WEEK IN BUSINESS | Sony is convinced on-demand gaming is imminent in part because roughly 5% of PS4 owners used Remote Play at least once in the past year.

"Today's Digital Entertainment Ecosystem Is an Online Gauntlet for Children"

THIS WEEK IN BUSINESS | A Republican senator's loot box and pay-to-win legislation has the support of Democrats and the industry shows itself in various states of preparation for the coming fight.

"Right Now We Don't Have Any One Group Taking an Unbiased View on Loot Crates"

THIS WEEK IN BUSINESS | For an industry that swears it doesn't have a problem with exploitative monetization, gaming sure talks a lot about exploitative monetization

Why Isn't EA More Excited About Star Wars Jedi: Fallen Order?

THIS WEEK IN BUSINESS | Electronic Arts' projections for Jedi: Fallen Order are about half what it hoped for Battlefront II as the week offers up a potpourri of gaming news

"[Crunch] Is Killing People. Something Has to Change"

THIS WEEK IN BUSINESS | Once again, gaming headlines are dominated by the industry's shabby treatment of its workers.

"Accessibility Means Options, Not Easy Gameplay"

THIS WEEK IN BUSINESS | Privilege checks all around as the industry discusses difficulty, accessibility, and the idea of gaming as a meritocracy.

"We Have a Saying: At Ubisoft You Always Have a Second Chance"

THIS WEEK IN BUSINESS | What lesson should we take from the shooter-looter's dysfunctional creation, how does Ubisoft deal with failure, and why are used games suffering?

"Google Went Big Today and We Have a Couple of Months Until E3, When We Will Go Big"

THIS WEEK IN BUSINESS | Stadia leads a busy week of GDC, as Epic looks to save games from gamers and Christchurch has people rethinking hatred in their communities.

"BadLand has Literally Stolen Money From a Disabled Toddler"

THIS WEEK IN BUSINESS | Investors ponder an exclusive Grand Theft Auto, BadLand Publishing is accused of stealing from a disabled toddler, and EA has an up-and-down week with influencers.

"I Feel Like There Are All These Red Flags"

THIS WEEK IN BUSINESS | Amy Hennig thinks AAA development needs a shake-up, influencers are talking about fewer games, and Valve pulls a Valve.

THQ Nordic Turns to the Darksiders

THIS WEEK IN BUSINESS | De Blob publisher DeBases itself hanging out with DeBigots to promote its games.

It Was a Big Week For Employers Bidding Goodbye To Workers; One Willingly, Most Unwillingly

THIS WEEK IN BUSINESS | Nintendo of America president Reggie Fils-Aime goes Fils-Away. Elsewhere, layoffs percolate.

Activision Blizzard, Where Massive Layoffs Are a First Resort

THIS WEEK IN BUSINESS | Bobby Kotick's reputation takes another hit, Sony acknowledges its hubris, and skipping Steam is paying off for The Division

The Epic vs. Steam Fight Heats up as Loot Box Concerns Grow

THIS WEEK IN BUSINESS | Metro Exodus thumbs its nose at Steam, EA admits defeat in FIFA Ultimate Team fight, and nobody wants a pre-owned GameStop.

Metroid Prime 4, Friendly Fraud, and Our Dystopian Present

THIS WEEK IN BUSINESS | Delay to anticipated Nintendo sequel wraps up a week riddled with negative news.

"That Just Seems Friggin' Insane:" Chaos Reigns at Unity and Activision This Week

THIS WEEK IN BUSINESS | It's been hectic as Bungie splits with Activision, Improbable-Unity take a messy dispute public, and Epic teams with Ubisoft to keep The Division 2 off Steam.

Guided Fate Paradox Review: A Fine Game and a Crushing Disappointment

Nippon Ichi's latest roguelike seems great, until you stack it against its predecessor.

Opinion: Capcom Has Elevated Trolling Fans to an Artform

Even the company's annual investor report seems designed to alienate its fanbase.

PC players left behind by Dear Esther dev

Why PS4-exclusive Everybody's Gone to the Rapture isn't planned for other platforms, and why that's a good thing

Pikmin 3 is the Greatest War Game I've Ever Played

The psychologically harrowing subtext of the cutest Wii U game yet

Best Morality Tale

What's the Deal With Earthbound?

Brendan Sinclair never played it, but yesterday's Wii U release gave him a good reason to fix that

Choose Your Own Significance

The Novelist will mean different things to different people; former AAA dev Kent Hudson is hoping it means creative freedom

Wrestling with Next-Gen Emotions

What do Shinji Mikami, David Cage, and Bobby Kotick have in common? The notion that storytelling is a technical hurdle as much as a creative one

3 Reasons I Worry About Dead Rising 3

Credit Capcom Vancouver for taking a fresh approach to the series, but will the next Dead Rising ignore the qualities that made the first two great?

The Crimson Dragon Playbook

The director of the Xbox One-exclusive Panzer Dragoon follow-up is too busy making games to waste time lamenting setbacks and challenges.

Merely Wires and Lights in a Box

55 years later, Edward R. Murrow's cautionary address for a growing medium is still relevant

Top 10 Pride-Swallowing Moments in Gaming History

Microsoft's Xbox One reversal has us reflecting on some of the medium's biggest blunders, reversals, and retractions.

Oh Brothers, Where Were Thou?

Starbreeze Studios' latest was nearly lost in the din of the E3 show floor.

The Complicated Legacy of Penny Arcade

Whether you love or hate Mike Krahulik and Jerry Holkins, you've probably got good reasons for it.

Muramasa Rebirth Review

Vanillaware's masterful visuals elevate an otherwise average action game.

Is There Such a Thing as Too Much Mario?

Jeremy and Brendan attempt to disagree without resorting to personal attacks in USgamer's first Point/Counterpoint column.

I Wish Microsoft Kept Its Awful Xbox One Policies

The quick reversal of anti-consumer policies is nice, but Microsoft and other companies are now likely to take the wrong lessons away from the debacle.

The Tetris Effect

Some games have a habit of inserting themselves into your waking life; which ones have consumed you?

It's Not a Bug, It's a Feature

An imaginary chat with the newest member of the Murdered: Soul Suspect QA team.

The E3 2013 Prospectus

Do you invest in gaming trends? Let our team of seasoned professionals tell you where to place your bets coming out of the big show.

Good Controls are Overrated

Octodad: Dadliest Catch was the least intuitive, most amusing thing on the E3 show floor, tentacles down.

What if Suda-51 Made a Ninja Gaiden Game?

With Yaiba: Ninja Gaiden Z, Keiji Inafune, Team Ninja, and Spark seem to be answering a question we didn't know anyone had asked.

Dragon's Crown Stakes Claim to Beat-'Em-Up Throne

Yes, the sorceress' chest is absurd. But the rest of Vanillaware's beat-em-up is a resurrected and refined take on a classic arcade genre.

Phantom Dust Creator Wants to Kickstart a Sequel

Yukio Futatsugi is interested in crowdfunding a follow-up to his Xbox cult classic, but there are hurdles to clear

Flying Laser Jesus and Gaming's Citizen Kane

What does Florentine Renaissance art have to do with cultural acceptance and the industry's creative stagnation?

Soul Sacrifice Review

Take another little piece of my heart now, baby

Six Lies Take-Two Told Investors

Marketing mistruths are so commonplace that some companies aren't even trying for plausibility any more